5 crores to all the beneficiaries. The company to date has granted scholarships to over 1000 students, amounting to approx Rs. The student must be between 14 and 20 years of age and have a total score of 70% or above. To avail the scholarship, Tata Delight loyalty program members are required to fill a form and submit it along with the 10 th or 12 th standard mark sheets of the student and other relevant documents.”All Tata Delight members’ children are entitled to apply for the scholarship. to its moto of ‘Har Kadam Par Khushiyan.
Tata Motors has launched the Season-6 of Tata Delight StarScholars, a recognition initiative for the children of Tata Motors customers under the Tata Delight loyalty program with a prize money of INR 25000.The Tata Delight Star Scholarship program is appreciated by customers as well as by the industry. The Tata Delight program won the Automotive Gold award at the DMAi Awards in 2014, the Order of Excellence award for Best Brand Loyalty Campaign by the Dragons of Asia in 2015 and Leader Certificate by the Direct Marketing Association, Asia in 2015.
The company has also gone a step ahead and offered a special prize of 40 Tablets for female applicants based on their performance to encourage education for girl child. Unfortunately, countless bright minds forego this basic right due to a lack of funds. 1. In a segmented survey conducted, the beneficiaries of the prize money expressed their gratitude to Tata Motors for this initiative and claimed it was of great help Vacuum Cleaner DRY Motors Manufacturers in their child’s tuition fees in the subsequent academic year.Commenting on the program, R T Wasan, Head – Sales & Marketing, Tata Motors, said, “At Tata Motors, we strongly believe that education is a fundamental right of every child.
This special program was designed to make a meaningful contribution towards the upliftment of the trucking profession, constantly striving to reward, recognize and delight the commercial vehicles customer, making every interaction a rewarding one. Through this initiative, we wish to reward academic excellence and encourage children to pursue their career ambitions.Since its inception, the program over the last five editions has helped fulfill the dreams and aspirations of over 1,000 deserving children by ensuring that they receive adequate support to pursue their right to higher education. With upcoming editions of the program, we aim to reach out to more families who require monetary assistance thereby making education more accessible. The applicants are shortlisted and the scholarships are distributed to the winners at Tata Motors dealerships across India